Streaming Audio Advertising

Reach listeners on music apps, podcasts, and digital radio with targeted audio ads.

What is Streaming Audio Advertising?

Streaming audio advertising places your ads within music streaming services, podcasts, and digital radio stations. Your :15 or :30 second audio spot plays during natural ad breaks, reaching people while they listen on their phones, computers, smart speakers, and connected devices.

Where Your Ads Play

Your audio ads can run across premium streaming audio inventory including:

Spotify
Pandora
iHeartRadio
SoundCloud
TuneIn
Podcast networks
Digital radio streams

Why Audio Advertising?

Highly engaged audience. People actively choose what to listen to. They're tuned in, not tuned out.

Less ad clutter. Audio environments have fewer ads competing for attention compared to visual channels.

Reaches people when screens can't. Commuting, working out, cooking, working. Audio reaches people during screen-free moments.

Personal environment. Most streaming audio is consumed through headphones. Your message lands 1:1.

Targeting Options

Geographic: Target by state, city, zip code, or radius
Demographic: Age, gender, household income
Music/Podcast Genre: Reach fans of specific genres or content types
Device: Mobile, desktop, smart speakers
Behavioral: Layer in interest and purchase intent data
Dayparting: Run during morning commute, lunch, evening, etc.

Ad Formats

:15 second spots Quick, punchy messages. Great for awareness and frequency.

:30 second spots More time to tell your story or explain an offer.

Companion display banners Many audio platforms show a visual banner alongside the audio ad. We can provide both.

Creative Support

Need help producing your audio spot? We can assist with:

Script writing guidance
Voiceover recommendations
Production partner referrals
Audio spec requirements

Or bring your own produced spot and we'll get it running.

Audio ads reach people where screens can't

How It Works

Step 1: Strategy Call We discuss your audience, goals, and messaging.

Step 2: Creative Provide your audio spot or work with us on production.

Step 3: Launch We build targeting, traffic the creative, and go live.

Step 4: Optimize & Report Weekly reporting on impressions, listen-through rates, and companion banner performance.

Ready to Reach Listeners?

Audio advertising puts your message in their ears during the moments screens can't reach. Let's talk about adding audio to your media mix.