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Full Force Ads
D

DMA

DMA stands for “designated market area.” Campaigns target these metropolitan regions to reach large groups...

Dayparting

This feature dictates the time of day ads serve. For example, use dayparting to enable...

Deterministic Matching

This method of cross-device matching pairs users’ devices based on login information. For example, if...

Deal

A deal is the price of an ad placement determined between a publisher and an...

Display Ad

This traditional ad serves an animated or static image rather than a video.

Dynamic Creative

This personalized ad serves in real-time to specific users. Unlike normal creatives, dynamic creatives do...

DSP

DSP stands for “demand side platform.” DSPs like Full Force Ads bid for and purchase...

DMP

DMP stands for “data management platform.” The platform houses data. Our proprietary DMP manages both...

Dynamic Creative Feed

A feed is a list of possible creative elements that can be placed in a...

FULL FORCE ADS
Our team is made up of seasoned members of the digital media community devoted to supporting our clients.
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800-685-5776
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